Gustav Morving
Gustav Morving
A custom AI system that reads an incoming enquiry and drafts a professional proposal based on your past quotes, pricing structure, and business data. You review, adjust if needed, and send. The hard part is already done.
What it does
01
Paste in the enquiry - or connect your email - and the system generates a complete proposal draft: scope, pricing, timeline, and terms. What used to take an hour takes two minutes. You stay in control; the AI removes the blank-page problem.
02
Not a generic template. The system draws on your real pricing, your service descriptions, your past proposals, and your tone of voice. The output sounds like you - because it is built from everything you have already written and decided.
03
Same model as the email system: the software is free and open. You pay once for setup, configuration, and hand-off. No monthly subscription, no per-proposal fee. After setup it runs on your infrastructure at zero ongoing cost.
Any business that writes the same type of proposal more than once a week.
Agencies & Consultants
Agencies and consultants often write 5-20 proposals a week with significant overlap in structure and scope. An AI that handles the first draft - scoped to your service lines, formatted to your standard, priced from your rate card - saves hours every week and ensures nothing gets missed.
Tradespeople & Service Businesses
For tradespeople and service businesses, writing a quote after a site visit is one of the biggest time sinks in the business. The system reads the job details, pulls from your standard pricing and scope of work, and drafts a professional quote ready to send - from any device.
Any business that writes quotes or proposals regularly: consultants, agencies, tradespeople, freelancers, service companies. If you spend more than an hour a week writing proposals from scratch, this is worth setting up.
Your past proposals or quote templates, your pricing structure, and any context you want it to draw from - service descriptions, terms and conditions, your preferred tone. The more it knows about your business upfront, the better the output from day one.
No. It drafts the proposal - you review, adjust if needed, and send it yourself. The AI removes the blank-page problem; you stay in full control of what goes out to clients.
Always. The output is a draft. Most users find they change very little once the system is well-configured - but you always have the final say before anything is sent.
Typically 1-2 weeks from first conversation to working system. This includes gathering your existing proposals, configuring the prompts to your style and pricing, testing with real enquiries, and a hand-off session so you know how to adjust it going forward.
Tell me what a typical enquiry looks like for your business - I'll outline exactly what a proposal automation system would look like for you.
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