What is a 3D product configurator?

An interactive 3D viewer on your website that lets customers customise products in real-time - changing colours, materials, sizes, and options while seeing the result instantly. It increases engagement, reduces returns, and boosts conversion rates.

How much does a 3D configurator cost?

A basic configurator with colour/material switching starts around DKK 30,000-60,000. More complex versions with multiple product variants, animations, and integration to your webshop range from DKK 60,000-150,000. You receive a fixed quote before we begin.

What technology do you use?

I use Three.js for web-based configurators (works in any browser), Unreal Engine for photorealistic real-time rendering, or Blender for pre-rendered previews. The choice depends on your product complexity and performance requirements.

3D · Configurator · E-commerce

Interactive 3D product configurator - let customers design their own

Static product images are no longer enough. Let your customers interact with your products in 3D - change colours, materials, sizes, and options in real-time. Higher engagement, fewer returns, more sales.

Build Your Configurator 3D for E-commerce

Why a 3D configurator

Customers buy with confidence

When customers can see exactly what they are getting - from every angle and in every variation - they hesitate less and return less. 3D configurators consistently increase conversion rates by 20-40%.

Premium brand experience

A 3D configurator signals quality and innovation. It turns browsing into an interactive experience and sets your brand apart from competitors still using flat product images.

One developer, full pipeline

I handle everything from 3D modelling and texturing to web integration and backend logic. You get a seamless configurator built by someone who understands both the art and the engineering.

What can a 3D configurator do?

From simple colour switches to full product customisation.

Colour & material switching

Let customers choose colours, finishes, and materials

Change paint colours, fabric types, wood finishes, or metal textures instantly. Each variation renders in real-time - no page reload, no waiting.

Size & configuration options

Custom dimensions, modules, and add-ons

Furniture that comes in different sizes. Products with optional add-ons. Modular systems that customers assemble themselves. The configurator updates the 3D view and the price simultaneously.

Webshop integration

Connected directly to your store

The selected configuration pushes directly to the shopping cart with the correct SKU, price, and product image. Works with Shopify, WooCommerce, Magento, or custom setups.

Frequently Asked Questions

What types of products work well with 3D configurators?

Furniture, lighting, kitchen/bathroom design, fashion (colour/material options), automotive parts, consumer electronics, packaging - any product with customisable options benefits from a configurator. The more variants you offer, the bigger the impact.

Will it work on mobile devices?

Yes. Web-based configurators built with Three.js work across all modern browsers and devices - desktop, tablet, and mobile. No plugins or downloads required.

How long does it take to build?

A configurator for one product with colour/material options takes 3-5 weeks. More complex setups with multiple products and advanced options take 6-12 weeks. We start with one product and expand.

Can I update the 3D models myself later?

Yes. I build configurators with content management in mind. You get a simple interface where you can add new products, update materials, and adjust options without technical assistance.

How much does it cost?

A basic configurator with colour and material switching starts around DKK 30,000-60,000. A full-featured configurator with multiple products, advanced options, and webshop integration ranges from DKK 60,000-150,000. Fixed quote before we start.